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Fresh
Intel
from the Impero
Strategy
department
Fresh
Intel
from the
Impero
Strategy
department
↓
Adapting to new market realities
3 2 1 Lift Off: How brands can get ready for a successful product launch
Listen up! How brands can harness the power of Spotify
Staying in with the kids: How the fashion industry is winning over Gen Z on lockdown
Turns out size doesn’t matter: The best way to engage influencers
Getting to the heart of a product launch
Five moments from history where businesses faced tough decisions, and how they responded
Rebranding Advertising : Does AdLand need a rebrand?
Currently we’re
impatiently
→
Currently we’re
impatiently
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01
Finding new consumers for Chivas
02
Communicating train travel in the new normal
03
Launching DR Jart in the UK
04
Launching a new Hard Seltzer
05
Aligning Stella Artois to gastronomy
06
Establishing the world’s first low alcohol botanical blend
07
Finding new consumers for Paco Rabanne
08
Taking Jabra innovation to lifestyle consumers globally
9
Bringing to life Money Calm for MoneySuperMarket
10
Launching a new energy drink for ABI
11
Launching new whiskies for the Glenlivet
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